Unmasking the Science Behind Vivier's NEW Ultra Purifying Clay Mask

Posted by Claire Ashley on

Let’s start by discussing the benefits that clay offers the skin.  Applied topically, clay draws out impurities and toxins from the skin while also absorbing excess sebum (oil). Clays also have a softening effect on the skin, which help to reveal a smoother, even-toned complexion.  

While the use of clay in skincare is not new, Vivier has added a tremendous amount of new technology to the Ultra Purifying Clay Mask.  In addition to clay, Alpha Hydroxy Acids (AHAs), Beta Hydroxy Acids (BHAs, also known as Salicylic Acid) as well as hydrating, calming and antioxidants have been added. 

Let us take a closer look at each of these ingredients and why they are so beneficial.

1. Brazilian Red and White Kaolin Clay: Kaolin clay draws out impurities, toxins, and oil from the skin while it unclogs and reduces the appearance of pores.  This amazing natural ingredient leaves the skin looking and feeling firm and soft. Kaolin clay is equally effective as it is gentle and it won’t strip the skin of its natural oil and moisture content, unlike the bentonite clay found in some other clay products. With a significantly lower absorption capability than bentonite clay, kaolin clay only pulls excess sebum or oil from the skin and it leaves behind enough natural oil and moisture content so as to not dry out the skin.  

2. AHA: Alpha Hydroxy Acid is a superstar in the skincare world. It’s one of the most studied and proven chemical exfoliants. It works to stimulate cellular turn over on the skin’s surface, essentially removed the very top layer of dead cells to reveal soft, supple, fresh skin.  

3. BHA: Beta Hydroxy Acid, better known as Salicylic Acid, is also a gold-standard ingredient when it comes to exfoliation. While the AHA works on the top layer of skin, Salicylic Acid actually works deep down into pores, clearing them of dead cells, toxins, oils, and build up. 

4. Hydrating and calming ingredients: While the above ingredients work really hard to refresh the skin, they can be drying or irritating to the skin if they aren’t combined with soothing, hydrating ingredients. For this reason, we include a variety of ingredients to sooth, hydrate, and calm the skin: Allantoin, Arnica, Calendula, and Vitamin E. These ingredients ensure that your skin still feels supple and healthy after using the mask, not dry, tight, or over-worked.   

What to expect

The combination of these masterfully formulated ingredients working in synergy to improve the health and appearance of the skin.  The experience itself of using this mask is so luxurious and enjoyable.  Self-care is very important these days so spending 15 minutes a few times a week to pamper yourself with the Vivier Ultra Purifying Mask will boost not only your skin’s health but mental health as well.  The mask has a scent that is fresh, citrus, floral and earthy notes adorn this product in perfect balance.  It smells heavenly!  It has a smooth, velvety texture that applies easily and feels so nice on the skin.  Unlike some other clay masks that dry hard and cakey on the skin, the Vivier Ultra Purifying Clay Mask feels gentle and soft as it dries.  Removing the mask is easy and requires only warm water and your hands or gentle cloth.  It is the perfect product to apply before hopping in the shower or to apply during a bubble bath. 


We recommend using this product 1 – 2 times per week as part of your skincare routine. Regular use will promote cellular turnover, help to keep oil control balances, and will treat and prevent unwanted blackheads, congested pores, and breakouts.  This product is ideal for every skin type, especially oily, acne-prone, dull, and those with uneven texture.  We recommend leaving the mask on for 5 minutes if you’re sensitive, 10 minutes if you have normal or combination skin, and up to 15 minutes if you’re especially oily.  

After removing the mask your skin will be the softest, clean of impurities, will have the proper balanced oil and hydration, a healthy glow and youthful appearance. Try the new Ultra Purifying Clay Mask and unmask your best and flawless skin.     

Ultra Purifying Clay Mask


By Claire Ashley

Vivier Skin Care Expert

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